BACO IN TIME
Philippe Girardet and his son, Marc, have
kept the the region’s second-oldest winery
producing baco noir and other high-quality
wines for two generations.
To commemorate the successful emergency
landing of his private plane along the I-5
corrider near Roseburg four years ago, secondgeneration
winery owner Marc Girardet threw a
“Stayin’ Alive” party last July.
He sold bottles of Touchdown Red, featuring label art
depicting the scene which, while nerve-wracking at
the time, also served as something of an homage to his
“I grew up here listening to my dad tell stories about
Switzerland and being a member of an aeronautics club,”
Girardet says. “They used to build balsa wood gliders and
throw them off the Alps.
“It was a lifelong dream of mine to fly. So, if you think
about it, the history of Touchdown Red goes all the way
back to Switzerland.”
Many of the lessons from the second winery founded in
the Umpqua Valley do.
Story by Jules Rogers